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U.S. Newborn Waiting Parents

How often is your profile being sent out?

*Thanks to those who already answered this, I had to edit it to remove some personal details.

We’ve been waiting a while. Almost 2 years.

The stats our national agency has given us shows that on average our profile book goes out once a month. This seems really low to us. We’ve heard some people have their book sent out up to 5 times a month.

I’d love to collect some data on how often other people had their books sent out to birthmothers. How many times and how often? Did you work with an agency/facilitator/lawyer? Are you still waiting or have you successfully adopted?

I know every situation is different, but we’re not sure if we need to start pursuing other options so any information would be helpful!



We used two agencies, an attorney, several referral services, and a facilitator.  From the best guesstimate, our profile E’s shown to approximately 30 expectant mothers in 14 months.  We successfully adopted a newborn in 2009.

Posted by pednurse91 on Sep 28, 2017 at 11:59pm

We adopted from Gladney last year.  The first time our profile went out was around September 1, 2016.  It was shown to 3 girls over 3 weeks.  We were matched on September 22, 2016 and brought our daughter home on October 19, 2016.  Our total wait was 15 months, but we put the adoption on hold for 9 months of it, so we actually only waited 6 months total.  I tell everyone I can that I would highly recommend Gladney.  We used no other agency and the agency provided an attorney as part of our costs.  The agency put our profile on 2 sites, and that was it.

Posted by Clittle on Sep 29, 2017 at 12:53am

We ended up switching adoption professionals during our adoption journey.  While I know of many people who adopted through agencies, the agency we initially chose was expensive, not very responsive, and, as it turned out, not ethical.  During the time we were waiting with that agency, we spoke with several other adoption professionals.  We ended up adopting through an attorney.  I don’t know how often our profile went out, the attorney only told us when an expectant mom was interested in meeting us.  Our wait time with our first adoption (in 2009) was about 18 months.  When our oldest was just over a year, we were contacted by same attorney about a potential match that then fell through; when we finally decided to try again, we had one of those crazy situations you read about, where we matched and brought our second one home within six weeks. 

Adoption is completely unpredictable, but I would encourage you to speak with your agency and ask questions.  You have every right to do so.

Posted by jszmom on Sep 29, 2017 at 12:36pm

we sent our book out once, we made several copies which ended up being a waste of $$. Good Luck!

Posted by blumoon1919 on Sep 29, 2017 at 5:13pm

Adoption Advertising
Are you tired of not having transparency in your digital adoption marketing campaign?

Questions to ask your adoption agency, adoption facilitator, or marketing coordinator. 
How many times has our website been viewed?
What is the bounce rate?
How many impressions of our ads have been delivered?
How many direct inquiries have been made regarding our profile?
How many times have you sent our profile out?
How are you retargeting?
How is my campaign being geofenced?
How is my campaign being geo-targeted?
Are you using cross device channeling across all social media platforms?
What websites are our ads being delivered to?
Click Through Rate?
What types of ananlytical reports are available to you on a regular basis or upon request so that there is accountability to ensure your profile is not just sitting there but being marketed to its fullest abiltity? 
And much more.

If these marketing strategies are not being done correctly, done at all, or these questions can not be answered, we would encourage you to find a professional that can help you with marketing.  Not using these marketing strategies and others can significantly increase wait time and most of adoptive parents that do implement these strategies have reported significantly less wait times.  We hope this helps.  Please let us know if you have any questions. 

This was a recent post that poses an interesting question. 

How many think that having a profile sit on a site, with dozens of other family profiles, in the hopes your profile is chosen by a birth mother is effective advertising????

We don’t think this effective at all. A birth mother considering adoption is stressed enough. Then throw in the daunting task of trying to select her forever family for her child. Stressing isn’t it??? Choosing the right family among the many, MANY, M A N Y, profiles she is having to read through.
Now consider this, why not have your profile be delivered to her phone, tablet, or PC via digital targeting.
So, your birth mom is reading articles on creating an adoption plan and VIOLÀ your profile is delivered to her device. She then sees you as her answer at her most difficult time.

Posted by Adoption Hopes on Mar 03, 2018 at 9:46pm

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